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First-generation students

Students who do not have parents or carers who have attended university themselves sometimes find it useful to have additional information and help when making their decisions and applying to higher education.

Increase awareness of your employer brand

Raise the profile of your brand for up-and-coming talent. Identify and engage your future apprentices, interns and graduate masterminds through unrivalled intelligence and high-impact marketing campaigns.

Multichannel campaigns

Reach the right students on the right channels. We’re one of the biggest education sites in the UK – we're ahead of Google when it comes to students seeking information about higher education options.

Six recruitment marketing strategies to boost take-up of apprenticeships

Of the three main post-secondary pathways, going to university remains the default choice across the UK in 2024. But for apprenticeships and early careers opportunities, despite all their unique benefits so suited to today’s cost-of-living crisis, it remains a battle for a distant second place.

Six recruitment marketing strategies to boost take-up of apprenticeships

Of the three main post-secondary pathways, going to university remains the default choice across the UK in 2024. But for apprenticeships and early careers opportunities, despite all their unique benefits so suited to today’s cost-of-living crisis, it remains a battle for a distant second place.