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How to capture the eight-second attention span of Gen Z
Gen Z have a famously short attention span online, but that doesn’t mean it’s impossible to hold their
22 Oct 2024, 10:23
Driving aspiration, empowering confidence, and informing decisions
A whistlestop tour of our Project Next Generation Themes Report
7 Nov 2023, 08:17
Guiding lights: Unveiling the true influencers of young people
‘Influencer’ has become a charged term in recent years, with connotations of social media’s negative
17 Oct 2023, 12:51
The 3 Cs: how student mindsets are changing as Clearing kicks off
There’s not much we talk about more often than student mindset, but there’s not much more important.
18 Jul 2023, 08:52
UCAS Freshers Report reveals new student shopping trends for 2022
Dr Katie Bell, Chief Marketing Officer, UCAS
23 Feb 2022, 19:48
Finding balance: Understanding the shifting priorities of Gen Z in higher education and career aspirations
Edward McClaran & Vicky Downie, Principal Insight Consultants, UCAS5 Dec 2023, 11:24
The future of student accommodation: Insights from the UCAS webinar and beyond
The student accommodation sector is poised for significant transformation. In response to shifting demographics,
UCAS24 Oct 2023, 10:52
The shifting sands of student tech: What they’re buying, how they’re using it – and what this means for brands
One of the most interesting student tech tales lies, surprisingly, in the tablet. What started out life
UCAS19 Oct 2023, 08:11
A new status quo for students, streaming, and social – and how brands can adapt
There are few things more universal in the student downtime toolkit than streaming and using social media
UCAS12 Oct 2023, 09:31
Navigating the modern university experience: A look into UK's Gen Z spending habits
The great British university experience is undeniably unique, with campuses serving as venues for both
UCAS9 Oct 2023, 09:30
Sharing a mental health condition: What you need to know
Sharing that you have a mental health condition can feel daunting – Student Minds has some expert advice
Student Minds26 Jul 2023, 10:10
Why creative is so important: Unlocking the potential of effective marketing campaigns
In today's fast-paced and competitive digital landscape, catching the attention of potential customers
UCAS12 Jul 2023, 10:04
Reintroducing UCAS – your media partners for accommodation solutions
Finding suitable accommodation is a top priority for students, as it plays a crucial role in shaping
UCAS11 Jul 2023, 12:44
Getting to number one – understanding the decision-making factors of WP students
It’s the warm season – for both the weather and conversion strategies in student recruitment. But while
Vicky Downie, Principal Insight Consultant 15 Jun 2023, 07:50