Thousands of ambitious intelligent individuals find themselves in UCAS Extra each year. Make the most of our relationships to reach and recruit these unplaced students to help meet your recruitment goals.

Empower students to fulfil their ambitions

Many applicants who don’t receive the offers they were hoping for, or change their mind about their choices, use Extra to find an alternative place. Highly active on our channels, we can help you reach your target segments, inspiring them with exciting messaging to help them realise their university ambition.

Be at the centre of Extra journeys

Our channels are at the centre of applicant journeys. Drive calls and traffic to your website via adverts on, recruit directly at course level via our Search tool and be the first to connect directly with unplaced applicants in their application. 

Drive conversion through campaigns

From campaign planning, to creative optimisation and delivery, we’ll work with you to deliver high impact messages to maximise your Extra recruitment. Make the most of over 200 audience profile filters to help you identify, understand and reach the segments most likely to love your courses. 

What our partners say

“Email is such a big part of the services that we get from you. We get so much more from you – more detailed data, better service quality and access to a huge student audience. Everything we have done has worked really well.”

Michael Williams, Assistant Director of Marketing and Market Research, University of Northampton

Place your brand alongside ours

Place your brand alongside ours through Extra to drive your recruitment. From direct mail and email to integrated remarketing campaigns, we can help you recruit the students who'll excel with you. 

Discover more

How to reach applicants in Extra